Tuesday, May 25, 2004

News Analysis - Street Level: How Factiva Fashions Itself for an Era of Rowdy and Robust vContent

A recent conversation with Factiva CEO Clare Hart demonstrated the strength of her efforts to bring this child of Dow Jones and Reuters from its birth five years ago towards a promising adolescence. From single-line queries tuned to user profiles to portal integration and to its ingenious Insight Reputation Management system that gleans powerful intelligence from scraps of "street" content such as weblogs and user groups, Factiva is pushing hard on many fronts to create highly effective vContent solutions. But with open Web search engines and other venues helping publishers to prove their value head-to-head against "street" content, how much time do aggregators like Factiva have to leverage their vContent skills? more...
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