Monday, August 30, 2004

News Analysis - (Re)launch Pad: Rocketinfo and the Shifting Focus of Content Technology Companies

The newly renamed Rocketinfo, Inc. is a revitalized content technology company emblematic of so many similar tech-born efforts that are discovering the beauties of content focusing on specific market sector and user requirements. They're not abandoning their techie roots but leveraging them effectively to create content solutions that span the gap between pure I.T. solutions and lagging publishers and aggregators with increasing effectiveness. There are worse fates than to succeed by focusing on what people need most with what you do best - and worse ways to create a profitable company that can stand on its own or fit nicely into the folds of a major market sector suitor.

Click here to read the full news analysis
Post a Comment