Monday, October 10, 2005

News Analysis - Content 2.X: The Clash Where Publishers, Technology Companies and Audiences Meet

The excitement brewing around the recent Web 2.0 conference is palpable in Silicon Valley as the literati and glitterati of content technology cook up a heady batch of concepts to attract new investment. But before intelligent and savvy investors start writing out checks it would be wise for them to consider just what kind of businesses they're underwriting. There's a lot of power in the Web 2.0 framework, but it's a loose framework that doesn't define a powerful and effective scope of business operations against which to measure success and failure. Enter Content 2.X, Shore's definition of the powerful and rapidly evolving union of technology, publishing and audiences partnering towards common goals.

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