Tuesday, September 5, 2006

News Analysis - Keeping it Simple: Content Producers Mix and Match Confusing Revenue Schemes

With a plethora of new services and access models the music industry is the poster child for publishers gone wild trying to adapt to changing content distribution patterns. Experimentation can be great, but many publishers are poking and prodding spreadsheets rather than users to understand what's going to result in highly profitable content services. Publishers need to focus on keeping their purchasing and access options simple and to do so in an environment in which users are empowered as distribution agents as well as suppliers of valued content.

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