Wednesday, September 29, 2010

10 Minute Strategy: Mini-Blogging with Tumblr, Google Buzz, Posterous

In our third installment for 10 Minute Strategy, Peter Propp and I had a lively chat about the ins and outs of using today's leading mini-blogging services effectively to communicate to your markets. If messaging services like Twitter are micro-blogs and services like WordPress and Blogger.com are blogging platforms, think of services like Posterous, Google Buzz and Tumblr as mini-blogging, making it easier to share short posts rapidly and to build discussion communities around them. This rapid development of insight and interaction can be a key component of your communications strategy.

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